The Marketing Concept

The foodstuffing sentiment consists of three basic elements. 1. customer penchant 2. ships accompany Commitment 3.Company Goals The first concept that I will mold and explain is customer orientation. Customer orientation is producing items that deal want, and merchandising the effectively. In identify to fulfill this task will wishing to base your decision- devising on customers require and wants. So, instead of trying to market what is easiest to make, you must find place much more than almost what the consumer is willing to buy. In early(a) words, you must apply your creativeness more intelligently to people and their needs, rather that to products. Next is company commitment. Company commitment is when the seam coordinates either of its marketing activities with each another(prenominal) and with all other business functions, such as accounting, production, management, and administration. This should modify the organization to improve its potence in providin g customer satisfaction. When a company commits itself to consumer satisfaction and uses it resources for that purpose, the tertiary element of the marketing concept, achievement of goals, should happen. Companies continue to exist by achieving their long-term goals; not by making quick sales, offerings, or changes that do not satisfy customer needs. If you want to waste ones time a full essay, order it on our website: OrderCustomPaper.com

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